As a blogger you already know just how important it is that you update your blog with new content on a regular basis. There is an understanding that Google and the other important search engines love blogs because those are websites that are updated regularly with fresh content. Unfortunately, if you aren’t a writer, creating this content regularly can be very difficult. You can leverage your blog in lots of ways but only if you are able to stand out from the rest of the crowd with the posts you write. One great solution for this is to get guest bloggers for your blog–bloggers who write targeted posts on your blog as a guest. This is good for you and your guest blogger: you get the content, the blogger gets backlinks and exposure. But just how are you supposed to find a guest blogger?
The Importance of SEO: Alongside trying to find people to write guest blogs for you, try to get your blog ranked for keywords and phrases pertinent to ‘guest blogging’. This is because many people try searching for blogs they can guest-write for by searching for phrases like this. Of course, SEO shouldn’t be your only option for locating guest bloggers, but it really can open up your options.
You may need to get your guest blogging page optimized for your chosen keywords and get some backlinks going, but the results will be worth the effort.
Don’t Be Afraid to Edit: As the owner of your blog, it is your right to edit any of the content you receive from a guest blogger. While there may not be a big need for this, it does help, because there might be typos and errors that you wouldn’t want going live. You risk giving your readers the wrong impression about the professionalism of your blog by publishing unedited material. Of course, you shouldn’t seek to alter the entire article; only minor issues such as spelling or grammar.
Hold Contests: Holding a contest will help you get a great and targeted response because there is something wonderful about giving something away that works really well. Running such a contest on your blog will motivate many guest bloggers to take action and write for your blog. The contest doesn’t have to be anything super special because as long as your offering something of value, they’ll want to take part and to win.
In conclusion, if you know what you are doing finding a guest poster isn’t that hard–this article clearly shows that. Be sure that you are always doing what you can to help out your guest posters so that they’ll want to keep giving you good content for your blog. What you are really doing here is partnering up with other bloggers, so the more you help out your guest posters the more they will help you get good results. Go ahead, start leveraging guest bloggers and generate quality content at absolutely no cost.
