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SEO Articles-What You Must Be Aware Of

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Article marketing is known by most IMers to be one of the best and most targeted methods for driving your own site or blog’s traffic levels. However, if you really want to get as much as possible from your efforts you need to make sure that your articles catch the attention of the search engine spiders so that you can generate cost free traffic. But how do you get the search engines to send visitors to you if your articles don’t follow their rules. In order to find real and lasting success through article marketing you need to make sure that your articles are search engine optimized so that what you write creates a regular flow of traffic.

Don’t Keyword Stuff Your Writing: One of the main rules of creating SEO articles is to weave your keywords throughout the articles in a natural way. You need to work at keeping the keyword density of your articles below five percent because once you get higher than that, your articles approach the “danger zone.” Keyword stuffed articles aren’t favored by the search engines because in addition to looking like spam, they seem to annoy readers. The articles that you write need to err on the side of sensibility and only include keywords when they are really necessary. Beyond that, when you submit your article to the article directories, having a too high keyword density gets you rejected. Make Your Resource Box Pay Off Even Bigger: Your resource box is an important location to include your main keyword. Keywords are the reason many people know what your articles are about. These don’t necessarily have to be the long tail keywords you are using in the article, but could be the base keywords that are your primary target. Your article’s resource box is a place where you can write anything you want that could help you drive more visitors to your site and at the same time give some food for thought to the search engine spiders.

Do Not Misspell Keywords on Purpose: There’s a trend that many article marketers have started following, which is to include misspelled keywords in the article in order to get ranked for it. The thing is, the traffic you can get from a keyword phrase that has a spelling error is not a lot.

Besides, it lowers the basic quality of the article and makes it seem like an amateur did it. Who would want to look at an article that contained plenty of spelling errors? You know what your intention is, but your reader doesn’t. So they will just leave the article and do another search for the proper spelled keyword.

In summary, from the above article we come to understand that in order to become good at article marketing and achieve its true benefit, you must take care of search engine optimization. The more SEO focused your article is, the higher will be the chance of attracting organic search traffic that converts.

But this does not mean that you should compromise the quality of your article just for the sake of appeasing the search engines. You should be able to write in a balance manner for both the search engines and your readers.

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